Product development for a fast-paced future

In December 2011, element14 announced its strategic acquisition of Embest Technology Co. Ltd. David Shen, Global Head of Technical Marketing at Premier Farnell, takes us through the journey so far as the two organisations join forces. In today’s technology world, change is the only constant. While engineers face time pressure to squeeze development cycles, there are few partners they can turn to at the start of their design cycle for trusted, turnkey solutions – solutions that work for both them and their clients to spur productivity. Premier Farnell is on a transformational journey to be the trusted end-to-end solutions provider of choice.