London,
19
April
2016
|
11:48
Europe/Amsterdam

Daniel Dahan appointed as Farnell element14 Sales operations lead in Benelux

Farnell element14 today announces that Daniel Dahan has been promoted to lead Sales in the Benelux region. He will now be responsible for driving growth in the region, alongside his existing responsibilities as Regional Sales Director role for France, Italy and Spain.

This announcement precedes the imminent retirement of Leif Wartacz, Regional Sales Director for the Nordics and Benelux. Farnell element14 has taken the strategic decision of splitting the role of managing the Benelux and Nordic regions in two, in order to support the business in developing key growth opportunities in each area. Daniel will be responsible for ensuring the business meets its objectives in Benelux, operating out of the Farnell element14 offices in Utrecht, Holland.

 

This is a well deserved promotion for Daniel who has proven his ability, skill and experience in his previous role, and I am confident that he’ll be a strong leader for the Benelux team. I’d also like to extend my gratitude to Leif for his contribution to the business and for his on-going guidance and support throughout the transition period.
Peter Birks, Business Marketing and Sales, Europe, Premier Farnell

The business continues to actively recruit for a candidate to fill the Head of Sales, Nordics position, with Leif’s support.

Boilerplate

Farnell Global is a fast and reliable distributor of products and technology for electronic and industrial system design, maintenance and repair.  From research and design through prototype to production, Farnell helps its customers access the products and services they need 24/7.  With more than 80 years of experience, 47 localised websites, and a dedicated team of over 3,500 employees, Farnell provides every component its customers need to build the technology of tomorrow.

Farnell Global trades as Farnell in Europe, Newark in North America, and element14 in Asia Pacific.  It also sells direct to consumers through its CPC business in the UK.

Farnell Global has been part of the established global technology distributor, Avnet (Nasdaq: AVT), since 2016. Today, this relationship allows the company to support its customers at every stage of the product life cycle, offering a truly unique distribution model, as well as expertise in end-to-end delivery and product design.

For more information, visit http://www.farnell.com/