Farnell Rebrands its Private Label Collection as Multicomp Pro
More than 60,000 carefully selected components, tools and equipment from leading global manufacturers provide customers with production-grade quality and exceptional value.
Farnell, the Development Distributor, has launched a new collection of affordable components, tools and test equipment under its new brand, Multicomp Pro. This collection brings the very best products from Multicomp, Duratool, Tenma, Pro-Power, Pro-Elec and Pro-Signal under one brand, making it easier for design engineers, technicians and production facilities to identify high value alternatives, whilst assuring production-grade quality they can rely on. Customers purchasing from the Multicomp Pro brand can benefit from reduced upfront costs and product-lifetime savings.
Products from Farnell’s new Multicomp Pro brand are ideal for equipping design and development labs, service facilities and educational establishments where budgets might be restricted. Original Equipment Manufacturers (OEMs) and Contract Electronics Manufacturers (CEMs) can also benefit from lower cost, production grade components.
Chris Haworth, Managing Director of CPC and Global Head of Private Label at Farnell said: “Our new Multicomp Pro brand focusses on the very best private label products, carefully selected from leading global brands, giving customers access to quality products with incredible value, and average savings of 30% compared to branded alternatives. 97 percent of our customers say that they would recommend the products to a colleague, making Multicomp Pro the engineer’s choice”.
The Multicomp Pro range will stock more than 60,000 quality components, tools and equipment, exclusively available and ready to ship globally from Farnell.
Farnell is a global technology leader with over 80 years in the high service distribution of technology products and solutions for electronic system design, production, maintenance and repair. Farnell uses this experience to support its broad customer base, from hobbyists to engineers, maintenance engineers and buyers as ‘The Development Distributor’, working with leading brands and start-ups to develop new products for market, and supporting the industry as it seeks to develop the current and next generation of engineers.
Farnell trades as Farnell in Europe, Newark in North America, and element14 throughout Asia Pacific. Farnell's global businesses are supported by a global supply chain of more than 3,500 suppliers and has an extensive inventory profile developed to anticipate and meet the needs of innovative customers everywhere. Farnell also sells direct to consumers through a network of resellers, and its CPC business in the UK.
Farnell is a business unit of Avnet (Nasdaq: AVT). Avnet is a global technology solutions provider with an extensive ecosystem that delivers design, product, marketing and supply chain expertise for customers at every stage of the lifecycle.
For more information, visit the website at http://www.farnell.com/corporate
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