element14’s unique full-service capabilities inspiring IoT takes centre stage at Electronica China 2015

Showcasing the full breadth of information, research, collaboration, products, solutions and manufacturing services that engineers need to innovate and succeed

Exclusive highlights at the element14 booth :

  • demonstrations of the newest products from its comprehensive portfolio
  • brand new Raspberry Pi 2 Model B and accessories
  • supply chain and multi-channel purchasing solutions

At electronica China 2015 element14 will showcase a range of the newest product solutions and service capabilities that are set to inspire innovation and support engineers from design through to production. New products from international leading brands will be on show at Stand 3162 in Hall E3, Shanghai New International Expo Center, on 17-19 March.  

Jeff Uden, Vice President - Product and Supplier Marketing, element14 Asia-Pacific, said: “New technologies that support the Internet of Things are evolving rapidly and it is clear that engineers and purchasing professionals want a distributor geared towards providing the solutions and products that they need to innovate and succeed in designing for a connected world.

“Our stand embodies our unique full-service capabilities to connect technology, customers and suppliers seamlessly. Customers have easy access to one of the most comprehensive portfolios comprising the newest technologies from our 3000 suppliers.”

With element14 customers can transact easily using any of its multi-channel purchasing options such as web, phone, email and eProcurement. They can choose from a variety of supply chain solutions that work best for small or mid-volume purchases and can transact conveniently using local language, RMB currency and local competitive pricing, plus benefit from access to technical support and customer service. Moreover customers can enjoy fast delivery to major cities from the broad range of local stock from element14 warehoused in Shanghai.

Visitors to the stand can get a guided tour of the e-commerce site at, accessible 24/7 in Chinese language with advanced web capabilities to easily search, review, compare and choose products. The ordering process has been improved across the whole site; from searching for parts to finding background information and browsing, to ensure element14 becomes the go-to destination for electronics customers.

A highlight at the stand will be the new Raspberry Pi 2 Model B - six times faster than the previous model. With a new Broadcom BCM2836 ARMv7 Quad Core Processor powered Single Board Computer running at 900MHz with 1GB of RAM, it delivers a superior user experience booting up in less than half the time of its predecessor. 

Visitors can also get a hands-on demo of the element14 Design Center,, a new resource for engineers offering the most comprehensive range of development tool information alongside product details and supporting material. The site provides rich application and product information, including 360 degree images, videos and downloads. Users can view the products in the way they prefer as they can search by part number, keywords or filter based on tool types, silicon families or core architecture.

Throughout the exhibition visitors can participate in a variety of activities at the element14 stand 3162 in Hall E3; get the latest updates on the schedule of programmes from or



Farnell Global is a fast and reliable distributor of products and technology for electronic and industrial system design, maintenance and repair.  From research and design through prototype to production, Farnell helps its customers access the products and services they need 24/7.  With more than 80 years of experience, 47 localised websites, and a dedicated team of over 3,500 employees, Farnell provides every component its customers need to build the technology of tomorrow.

Farnell Global trades as Farnell in Europe, Newark in North America, and element14 in Asia Pacific.  It also sells direct to consumers through its CPC business in the UK.

Farnell Global has been part of the established global technology distributor, Avnet (Nasdaq: AVT), since 2016. Today, this relationship allows the company to support its customers at every stage of the product life cycle, offering a truly unique distribution model, as well as expertise in end-to-end delivery and product design.

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